Watches are 'great winter performers'

First published: 07-01-2010

comScore has underlined just how popular watches and jewellery are in a recent survey which identified the joint category as the best performer during Christmas.

Sales jumped to seal the sector's fate as the top performing online retail category for the 2009 Christmas period, with a 20 per cent rise compared to one year ago, following a tumultuous holiday season in 2008 when sales of watches and jewellery plummeted by 29 per cent.

Other top performers in the Christmas build-up were consumer electronics with 15 per cent sales growth - believed to have been created by transactions involving flat panel TVs and mobile devices.

Event tickets (eight per cent), computer hardware (seven per cent) and books and magazines (six per cent) were also winners over the last few months.

Gian Fulgoni and Dr Magid Abraham founded comScore in 1999 with the idea of creating the first service to measure e-commerce trends.


Related articles

Under the spotlight: STORM watches and jewellery

Posted: 27-11-2018

STORM London is known for breaking the rules with its edgy, sophisticated, and fun watch and jewellery designs. Get inspired to shatter expectations and check out some of our favourite STORM designs today.

Under the spotlight: Timex watches

Posted: 27-11-2018

Formal, sporty, vintage, or casual? Choose your next watch from the timelessly iconic Timex collection and combine legendary fashion with contemporary chic.

Under the spotlight: Guess

Posted: 19-12-2018

Make your next watch a Guess watch and choose from a range of gorgeous styles and designs for men and women. Whether you want reimagined vintage or stand-out chic, there’s a Guess watch for you.

A guide to buying a fitness watch for 2019

Posted: 20-12-2018

Use our guide to choose a watch that helps you hit your fitness targets this New Year, whatever your ability. Explore sharp designs from a range of top brands, including Polar, Garmin, Fitbit, and more.