launches ad campaign

First published: 09-06-2011

Fashionistas who flick through the TV channels this summer may be able to spot a new advertising campaign that has been launched by

The UK's leading online independent watch retailer is hoping to make its name known across the country with the promotion, which was made in partnership with creative shop Space City Productions and MNC – a media planning and buying outfit.

Brits will be able to catch the barbecue-themed advert on a range of popular broadcasts, including ITV2, Sky Sports, Sky Atlantic, E4 and Sky News.

Over 100 different timepieces will be glimpsed upon through the promotion, with brands such as Timex, Seiko and Casio among those involved.

Kishore Naib, director of, commented: "The ad helps to give people a taste of the variety of watches that we offer, for all ages, genders, budgets and styles." formed back in 1991 and has more than 50,000 unique timepieces in stock for consumers to ponder over.


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