Swiss watches ''set economic bar'' for great investments

First published: 15-03-2010

The importance of the watch industry in the recession has set the bar for future investment opportunities for those looking for gold-plated returns, according to a new report.

Reuters analysed the market trends of the watch industry during 2009 and concluded that other industries - specifically dental implants - look like they will follow suit as safe things to put money in during the next financial year.

It noted that the recent pick-up in the luxury goods market, as people start to become more open with their assets, has proved that shoppers are starting to "treat themselves again".

The source added that watches still manage to triumph over the likes of dental technology as the latter relies heavily on European and US interests, while timepieces continue to remain popular among buyers in Asia.

Louis Moinet, a high-end Swiss watch company, recently announced its Jurassic Tourbillon, containing fragments of dinosaur bones in the dial dated at 130 million years old.