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Swatch Tiffany watches 'make perfect gifts'

First published: 25-09-2009

A range of Tiffany watches to be produced by Swatch will be the "perfect gift" for a man to give a woman, according to the president of the watch brand.

The new timepieces, which will cost up to £5,000, will be very feminine and linked to the popular Tiffany jewellery creations, Arlette-Elsa Emch told the Guardian.

"It will be a pleasure to receive a Tiffany watch," she said. "It will be the perfect gift, to a well-educated, beautiful woman."

Ms Emch also revealed that the range of Swatchwatches for next year will tap into the 1980s revival currently being seen on catwalks and high streets.

Having moved on to metal watches ten years ago, Swatch will be returning to its roots with plastic and garish colours, she explained.

The first Swatch watch went on sale in 1983 and was made up of 51 components, rather than the usual 91 or more.

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