Nixon watches unveils Chromacoat finish

First published: 21-12-2010

A timepiece design from Nixon, which is styled to age over time, may appeal to watch fans after something a little different.

Called Chromacoat, this finish has been labelled "unique and advanced" by the manufacturer, with 'chroma' standing for the purity of colour – an indication to consumers of the ideas behind this design choice.

Nixon also explained: "Through normal wear and tear, each and every watch with this special finish will scratch and chip, showing the owner what a life well lived will look like."

Chromacoat will be applied to the Sunkissed Sea range, a collection of watches with a teal tone, which will peel away over time to eventually reveal a stunning stainless steel finish.

This is not the first time that Nixon has decided upon this unique design, with watches like the 51-30 and the Platform being styled under the Drab Collection, as well as the chipped, dark grey shades of the Gunship Collection.
 

© Copyright WATCH SHOP UK - DO NOT COPY

Related articles

Ultimate Festival Guide

Posted: 08-07-2019

Festival season is here and so is the Watch Shop guide to boho chic and on trend choices from our expert buyers.

Summer Style Edit: Watch Trends for 2019

Posted: 20-06-2019

Inspired by summer and top watch trends, we've compiled a list of favourite watches for summer 2019 to complete your holiday outfit.

Father's Day Ultimate Gift Guide

Posted: 29-05-2019

Watch Shop has curated the ultimate selection of Father’s Day gifts. Treat your Dad to a timeless watch on 16th June.

How to choose the right fitness watch for you

Posted: 01-05-2019

How to choose the right fitness watch for you. Honest reviews and insights from the UK’s no.1 online watch retailer, Watch Shop.