G-Shock camera 'takes cues from Casio watches'

First published: 25-11-2009

It seems that Casio watches are not the only piece of technology which features the patented G-Shock technology, with a new release taking the tough protection system to a new level.

This month, the Japanese technology company unveiled its EXILIM EX-G1 - a red-painted digital camera with a shock-resistant chassis designed to survive falls of up to 7ft.

The EX-G1 is only 0.78 inches thick and harnesses a 12.1 mega pixel sensor, a 2.5-inch LCD screen, a 3x optical zoom and other features, including multi-image capturing and various modes of shooting.

"Whether it is the lifestyle that you have chosen or your career path that requires you to carry a camera tough enough to endure life's elements, the EXILIM EX-G1 offers an endurance level that will withstand the demands of your daily routine," said Toshi Iguchi, the senior general manager of Casio's Digital Imaging Division.

The Casio head also noted that as the company's toughest camera to date, the EXILIM EX-G1 is a "prime example" of the organisation's "constant devotion" to creating cameras to accommodate all photographers.

Three new G-Shock watches have been announced already in the last week, showing the continued popularity of the brand.

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