Bell & Ross enhances its social network experience

First published: 11-07-2011

People with an interest in the latest Bell & Ross watches may want to take note of a social networking route that the brand is taking.

The well-known watchmaker has brought in Simon Cudd as its community ambassador for its digital department, which will help develop the social aspect of the company.

Mr Cudd has plenty of experience in the internet portal, seeing as though he is the co-founder and moderator for the website br-avo.com, a Bell & Ross community space.

For his role at the watch brand, Mr Cudd will share his knowledge of brand experience with other people, promote sharing within the social network and enhance community cohesion.

He will also have a hands-on approach for setting up meetings between Bell & Ross enthusiasts and collectors alike, which will take place across the world.

Bell & Ross is a watch company which set out with the idea of creating timepieces which are "perfectly suited to professional use". Their devices have been worn by the likes of bomb-disposal experts, astronauts and divers.