Beastie Boys collaborate with Nixon for new watches

First published: 27-05-2011

Individuals with an interest in music and those who hold a special place in their heart for Nixon watches may want to check out a new range from the brand.

That is because the company has partnered with well-known New York band Beastie Boys to release a quartet of limited-edition timepieces.

Each of these watches is set to support WKCR-FM, Columbia University's non-commercial student-run radio station, which is based within the group's home state.

Chad DiNenna, co-founder and director of marketing at Nixon, commented: "We are proud to work with The Beasties on this project and look forward to getting our friends and fans involved in its support."

He added that the collection is "a fun way to get involved and support a good cause", with timepieces coming in the colourful tones of red, white, blue and green.

An image of founding member Mike D is also featured across the watch's face, while a special message is decorated across both the dial and strap.

Purchasing this watch should be on the to-do lists of fans of Beastie Boys, who first emerged as a hardcore punk outfit in 1979.


Related articles

A guide to Black Friday brands

Posted: 16-11-2018

Shop the world’s biggest and best watch brands in the 2018 Watch Shop Black Friday sale and discover beautiful timepieces and jewellery from brands including Fossil, Hugo Boss, Michael Kors, Tommy Hilfiger and more.

End of British Summer Time: Automatic-change watches

Posted: 25-10-2018

Don’t get caught short again next time the clocks go back (or forward). These super-smart watches change time automatically for you.

How waterproof are waterproof watches?

Posted: 25-10-2018

Learn the difference between waterproof watches and water-resistant watches and get advice which waterproof watch to buy.

What makes a smart watch smart?

Posted: 25-10-2018

A guide to the functionality and features of cutting-edge smart watches, including examples of market-leading products from Watch Shop.